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Primary Arms Launches into Black Friday with 13% Off Site Coupon


HOUSTON, TEXAS – Primary Arms, a leading firearms and outdoor gear retailer, is thrilled to announce the start of its Pre-Black Friday Sale. Starting today, customers can enjoy an exclusive 13% off on all products sitewide using coupon code SAVE13, making it the perfect opportunity to gear up for the holiday season. To browse the Pre-Black Friday Sale at Primary Arms, [Click Here] and use code SAVE13 at checkout.  

This limited-time promotion encompasses a vast array of top-tier brands and product categories, ensuring that customers can find the perfect items to suit their needs. Whether you’re a seasoned firearms enthusiast, a tactical gear aficionado, or an outdoor adventurer, Primary Arms has something for everyone.

“We are excited to kick off the holiday season with our Pre-Black Friday Sale, offering our customers an exclusive 13% discount on a huge selection of products across every category,” says Matt Okun, Director of Merchandising at Primary Arms. “This is our way of expressing gratitude to our customers and providing them with exceptional value on high-quality gear from some of the best brands in the industry.”

The Pre-Black Friday Sale at Primary Arms is a limited-time offer, so customers are encouraged to act quickly to take advantage of the incredible savings. Visit the Primary Arms website at to browse the extensive selection of products and start saving today by using SAVE13 at checkout.

While virtually every product is included in the sitewide sale, a select few brands have been excluded from the discount due to vendor policies. For more information on these exclusions, [Click Here].

For other news and announcements, follow Primary Arms Online on social media, including Instagram, Facebook, and Twitter.

About Primary Arms Online

Founded in 2008, Primary Arms Online is dedicated to providing the best shopping experience for everything firearms. With over 24,000 products across 600+ of the best brands, Primary Arms Online carries a complete selection of rifles, handguns, tools, shooting gear, ammunition, and more. Each order comes with a commitment to superior service backed by fast shipping and a world-class support team.

For more information on Primary Arms Online, visit the company website at or contact:

Andy Chen

Brand Marketing Manager